UNITED State of Women Ranked #1: What This Means for Women’s Leadership, Podcasting, and the Power of Consistency
- Julie Song Deem
- Feb 20
- 4 min read
Updated: Feb 25
If you’ve been around my world for any amount of time, you know I believe one thing deeply:
Podcasting is not a hobby.
It’s a leadership platform.
UNITED State of Women, has been recognized in multiple national and regional rankings:
This recognition is an incredible honor not just for the show, but for what it represents.
UNITED State of Women was never built for vanity metrics.
It was built to help women live more connected to their power, their purpose, and their plan.
From Kokomo to National Rankings
When we launched UNITED State of Women in 2019, the vision was simple:
Create a space where professional women could grow in leadership, clarity, and confidence.
To now see it ranked among the best women’s leadership podcasts and personal development podcasts in the country is a full-circle moment.
Especially as someone based in Kokomo, Indiana, building nationally recognized media from a smaller market.
It proves something I tell my podcast clients all the time:
You do not need to be in New York or LA to build authority.
You need consistency, clarity, and strategic positioning.
Why Podcast Rankings Matter (From a Podcast Strategist’s Perspective)
At The Business Podcast Editor, we are on a journey alongside businesses and organizations who share a common goal: to transform their podcast into a powerful tool for growth and influence. Imagine your podcast not just as a series of episodes, but as a dynamic platform that generates valuable leads, establishes your authority in the industry, and enhances the trustworthiness of your brand. It's about creating long-term marketing assets that resonate with your audience and elevate your message. Together, we can craft a podcast that not only tells your story but also drives meaningful connections and sustainable success.
Podcast rankings are not the goal, but they are a signal.
Many creators often find themselves fixated on rankings, believing that climbing the charts is the ultimate goal. However, it's essential to understand that rankings are not the endgame; they serve as crucial signals that reflect the health and effectiveness of a podcast. For instance, a high ranking can indicate strong search engine visibility, allowing more potential listeners to discover your content. It also highlights the relevance of your topics, suggesting that your episodes resonate with current interests and trends.
Rankings also provide insights into audience engagement, revealing how well listeners connect with your material and whether they are returning for more.
Consistent rankings over time can signify a commitment to quality and a loyal listener base, emphasizing the importance of perseverance in the podcasting journey. Ultimately, while rankings may capture attention, it is the underlying signals they represent that truly matter for growth and success in the podcasting landscape.
When your podcast consistently shows up in curated “best of” lists, it increases:
SEO authority
Backlink strength
Social proof
Media credibility
Speaking leverage
This is why podcast SEO and distribution strategy matter.
And this is why I teach my clients to treat their show like a long-term business asset.
This Didn’t Happen Alone
To every listener, guest, and woman who has tuned in, shared an episode, left a review, or sent a message, thank you!
To our co-host and leadership partner, Kalena James, thank you for building something rooted in purpose.
To the women in our community who show up episode after episode, you are the reason this podcast continues to grow.
Podcasting is powerful, but it is never built alone
Community is what sustains it.
The Bigger Mission Behind UNITED State of Women
At its core, UNITED State of Women exists to:
Empower women in leadership
Encourage intentional living
Strengthen personal development practices
Create conversations that stretch thinking
Being ranked among the top women’s leadership podcasts tells me something important:
Women are actively seeking grounded leadership conversations.
What This Means for You
If you’re a business owner on the brink of launching or expanding your own show, the recognition of successful podcasts serves as a powerful testament to the effectiveness of proven strategies. This acknowledgment highlights the importance of consistent content creation, ensuring that your audience knows when to expect new episodes.
It emphasizes the need for clear positioning in your niche, allowing listeners to easily understand what your podcast offers.
Intentional SEO plays a crucial role in making your podcast discoverable, while strategic distribution channels ensure that your episodes reach the right audience. At the end of the day, the growth of a podcast is not a matter of chance; it is the result of deliberate actions and planning. This means that by embracing these principles, you too can cultivate a successful podcast that resonates with listeners and stands out in a crowded marketplace.
UNITED State of Women is living proof of what happens when you commit to the long game.
Want to Listen?
Listen Here:
Whether you’re a professional woman navigating leadership or a business owner building authority, this show was created for you.
To every supporter, every guest, every listener, every woman who has grown alongside us, this ranking belongs to you.
From Kokomo to national recognition.
From one microphone to thousands of downloads.
We’re just getting started.
At The Business Podcast Editor, we help podcasters like you level up with strategy, scripting, editing, and marketing. Let’s make your message unforgettable from the very first word.
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