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Writer's pictureJulie Song Deem

24 - Key Performance Indicators (KPIs) of Podcasting

Julie Deem shares what KPI's to track with your podcast if you are trying to generate leads for your business.




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Episode Highlights:


  • Track month-over-month downloads and aim for consistent growth to ensure your content is attracting a broader audience.

  • Every episode should include a clear call to action (CTA), whether it's signing up for a newsletter, booking a consultation, or downloading a free resource.

  • Track demographics such as age, gender, location, and interests to ensure you're reaching the right audience.

     


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